At VML’s Kansas City office, I have been a key player in helping to build the Brand Design practice. I take pride in approaching challenges with a holistic mindset, balancing strategic thinking with a sharp eye for detail and execution. With each project, I view it as an opportunity to create something special, to help tell a brand's story and craft an identity that is memorable and stands the test of time.
Notable Rebrands: Intel, Ford, Wendy’s, World of Hyatt, National Vision, America’s Best, Eyeglass World, Children’s Mercy Hospital, City of Hope, Allegiant Airlines, Kemper Museum of Modern Art and KC Tech Council.
Specialties: Design Direction, Branding, Brand Strategy, Brand Architecture, Art Direction, Advertising, Web Design, Typography and Expertise using AI tools for enhanced craft, efficiency and profitability.
Recognition: Brand New, Under Consideration, Ad Age, Print Regional Design Annual, the Die-Line.com and Communication Arts. I have received recognition at industry leading award shows that include Cannes, D&AD, Clios, and AIGA.
Beyond my day-to-day, I am a proud husband and father of two. Family life keeps me busy enough, but I am also an avid tennis player, golfer, outdoorsman, DIY'er, gardener, chef and pit master.
Whenever possible, I love to give back to the design community and mentor younger creatives getting started in their career. I am a regular participant in AIGA events as a mentor, portfolio reviewer and design panelist.
CV available upon request.